Toyota AFL Season Launch

Using the iconic Malthouse Theatre and courtyard as our canvas, every detail forming the guest experience was
carefully curated. Everything from the luxuriously designed entrance, which saw guests enter the precinct via an elaborate red carpet ramp, down an enchanted garden path and into a lavish courtyard flanked by the striking bronze wall architecture of the venue, to the elaborate stage designs, the transformation of the courtyard space, and the perfectly selected entertainment, contributed to what was an incredible night. Inside the Malthouse Theatre, a three-tiered LED screen was the backdrop for formalities whilst a spine-tingling ‘Magic Moments’ video, produced by Twenty3, to commence the official ceremonies, left guests with
goosebumps.